Asian Lifestyle Television
The channel will offer viewers the chance to explore cooking or eating out, bargain hunting or splurging, relaxing at home or spending a night out on the town through the lens of the Asian-American aficionado. Asian-Americans are no longer only first or second generation immigrants but are deeply assimilated into American culture and growing at a rapid rate. This unique TV opportunity is built around a differentiating business strategy of all English programming produced and designed by Asian-Americans who have the “in” and know the “it” of hip Asian trends. which within the cultures are known to have faster life-cycles and are constantly evolving. Our content is geared toward those interested in the ever-changing Asian culture in your local community – built by Asian-American aficionados and influential people who drive buzz, create impact and make impressions.
In addition to the inside-out perspective of Asian-American acceptance into the broader American culture, the outside-in sentiment from non-Asians has increased at an astonishing rate as well. The acceptance of Asian media, food, music, fashion & design leads one to believe that Asian culture has officially become global and universal – more importantly accepted and sought-after in the mainstream culture.
The channel will offer viewers the chance to explore cooking or eating out, bargain hunting or splurging, relaxing at home or spending a night out on the town through the lens of the Asian-American aficionado. Asian-Americans are no longer only first or second generation immigrants but are deeply assimilated into American culture and growing at a rapid rate. This unique TV opportunity is built around a differentiating business strategy of all English programming produced and designed by Asian-Americans who have the “in” and know the “it” of hip Asian trends. which within the cultures are known to have faster life-cycles and are constantly evolving. Our content is geared toward those interested in the ever-changing Asian culture in your local community – built by Asian-American aficionados and influential people who drive buzz, create impact and make impressions.
In addition to the inside-out perspective of Asian-American acceptance into the broader American culture, the outside-in sentiment from non-Asians has increased at an astonishing rate as well. The acceptance of Asian media, food, music, fashion & design leads one to believe that Asian culture has officially become global and universal – more importantly accepted and sought-after in the mainstream culture.